Now that your campaign has been created, you will need to decide how you want to go about creating the email content.
You are presented with four options to choose from.
They are explained as follows:
WYSIWYG (What You See Is What You Get) – This method will provide you with a blank HTML window and a WYSIWYG (What You See Is What You Get) editor which will allow you the most flexibility when creating your email but will require a bit of HTML coding knowledge in order to produce a decent result.
Drag-and-Drop – This tool is ideal if you prefer a graphical HTML editor where you can drag and drop different layout elements to build a template without directly editing the HTML. Ideal for fast template creation or users without experience in HTML.
Template Gallery – This method will provide you with a list of predefined templates in a gallery that you can choose from. This method will restrict which parts of the HTML you can modify but will protect the majority of the template and is recommended for those without basic HTML knowledge or if you do not already have you own HTML template you have created.
Previous Campaign – This method will allow you to copy the content and settings from an already created campaign. This is useful for when you need to send out a campaign again, or if you would like to use a template with your changes as you had them, without having to start from the beginning of the template.
Fetch URL – This method will require that you provide a URL that contains the HTML template you will be sending. It requires that you have an already made template hosted on your own accessible URL, complete and ready to go.